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posts Tagged ‘loyalty rewards’

The Power of Location: Aspiration and Meritocracy Are Needed

In real estate, the mantra has always been “location, location, location” to underscore the value of being in the right place.  Now, with the advent of geo-location social networks like FourSquare, GoWalla, Hot Potato and CauseWorld that mantra extends to the digitally connected world.  Only now, the physical location takes a back seat to the sharing of physically being at the location.  And, that sharing of location check-ins is valuable for both the providers of these services and marketers.  Which is why Twitter began … Read more